Supporting Green Box Container’s growth​

Enabling Green Box’s Marketing Transformation

Green Box Containers is a prominent UAE-based company, specializing in container conversion services. Renowned for their innovative and sustainable solutions, Green Box Containers serves a global clientele, transforming shipping containers into versatile spaces like offices, cafes, clinics, and homes. Beyond structure solutions, they offer container trading, manufacturing, and inspection services. ​Green Box wanted to be seen as premier brand in offshore container manufacturing, committed to fulfilling the requirements and expectations of the oil and gas sector. It grappled with the challenge of elevating their brand presence in a competitive market. The company needed to significantly change its marketing strategy to stay ahead in the offshore container manufacturing and container conversion market. ​

Solution

House of Shipping deployed a multifaceted strategy. We redefined Green Box Containers’ brand identity, creating a more contemporary and innovative image to stand out in the market. House of Shipping delivered extensive marketing services for Green Box Containers, covering every area of their marketing needs: ​

Branding Initiative: House of Shipping undertook a comprehensive rebranding for Green Box Containers. This included creating new logos, effectively redefining the visual identity of Green Box to align with their innovative ethos. ​

Website Revamp: House of Shipping completely overhauled Green Box Containers’ website, enhancing its usability and visual appeal. Key features included a modernized design and the integration of a chatbot on the homepage, significantly improving customer engagement. ​

From Offshore container manufacturing services to specific container product pages for accommodation, hospitality, offices and more – House of Shipping created dedicated pages that presented information in a user-friendly manner. These pages aim to educate Green Box’s customers about the company’s products and services. ​

Public Relations Strategy: House of Shipping’s PR experts elevated Green Box’s public image through targeted PR efforts. This strategy included raising awareness about Green Box’s unique container solutions and emphasizing their commitment to sustainability and innovation.​

Social Media Management: The House of Shipping team managed Green Box Containers’ LinkedIn presence, taking steps towards amplifying their digital footprint. ​

Event Management : House of Shipping efficiently managed pre- and post-event activities for Green Box Containers. This included email marketing (customer invitations, follow-ups), and designing captivating graphics for event stalls, enhancing brand visibility at industry events. ​We helped Green Box Containers set up a booth at ADIPEC 2023 and connect with prospective customers. Abu Dhabi International Petroleum Exhibition & Conference (ADIPEC) is the world’s biggest gathering for the top minds in the energy sector. ​

Content Marketing: The creation of SEO-optimised blogs, brochures, and articles further augmented Green Box Containers’ online presence, driving both engagement and brand recognition. ​

Sales Presentations: House of Shipping crafted compelling sales presentations, showcasing the capabilities and innovations of Green Box Containers, thus aiding in business development and client acquisition. ​

Results

Green Box Containers witnessed remarkable improvements in their marketing and operational efficiency, attributed to House of Shipping’s expertise: ​

  • A significant increase in brand awareness and alignment within the first six months. ​
  • 266% growth in LinkedIn impressions, expanding their digital influence. ​
  • Enhanced public relations, leading to positive media features within the first six months. 
Adipec green box

Testimonials

Discover the impact of House of Shipping through the eyes of those who have navigated their business journeys with us. Our testimonials section showcases the voices of our valued partners – industry leaders, entrepreneurs, and professionals who have experienced firsthand the transformative power of our consultancy and advisory services.

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